Pureology Strength Cure Blonde Purple Shampoo - For Blonde & Lightened Color-Treated Hair, Tones & Fortifies Brassy Hair, Sulfate-Free & Vegan

Love this purple shampoo. It’s a hit or miss to find one that doesn’t dry out your hair, and this one was a hit! It brightened my hair and even left it feeling soft & silky. I am very thankful they offered a sample size to try, because now I will be buying the full size. 😁

If you haven't tried this then you need too!! I always have used the Amika bust your brass purple shampoo but I'm hooked on this now! The first time using it I couldn't believe the difference it made! I left it on about 15 mins and was left with platinum blond and no purple hue in my hair and left it absolutely soft and no damage.

I used this as a trial for the product then ended up getting the full size! Smells great, works great, and doesn’t necessarily break the bank. I support it with Multiple conditions afterwards to prevent dryness

Have no idea if I am allergic

The quality is effective as the higher lux brands like Kerastase. It's a great money saver, user friendly, and works beautifully. I saved a little money here vs. purchasing this product at a retail salon store. Works beautifully for grey, white and blonde hair color types.

Size for price $$$

I am a huge fan of pureology and this one has not disappointed either. After coloring hair, I use this to protect the color and keep my hair healthy.

Tones down the brassiness from my blond highlights and is gentle on hair.